Maximize your salon schedule during the holidays with smart solutions from hair pros that will keep your clients happy and your salon humming all season.
With the hustle and bustle of the holiday season ahead, your clients’ party schedules are quickly filling up, and so is your salon calendar. “I’m a big advocate for making an appointment at your hair salon before the season hits,” says Daniel Di Tommaso of Mane Society Salon & Spa. “It’s never too early.” Here’s how Di Tommaso and other salon professionals ensure that their clients receive the very best while keeping your business soaring high into the new year!
1. Give clients notice.
“Start notifying clientele around the end of October to start them thinking about what events they will have to attend. Then have them book accordingly so that they get the best look for both the event they have to attend and the holiday itself, especially when it’s a colour service.”– Michael Shire, Holt Renfrew Salon & Spa, Toronto
2. Simplify scheduling.
“Keep the line of communication open between the colourist and the stylist so both know each other’s clients’ needs. Creating that salon vibe is very important for both the stylists and the clients.”
– Daniel Di Tommaso, John Donato Academy, Salon & Spa, Toronto
3. Complete the look.
“Closer to special holidays, make sure to offer clients a little extra-special treatment. Make sure that you’re on top of the latest up-styled looks and trends so that everyone leaves the salon feeling as glamorous as possible.”– Tony Ricci, Ricci Hair Co., Edmonton
4. Offer style guidance.
“My clients like to pamper themselves, and a professional blowout for a holiday party is always great. But for a more formal occasion, soft updos, low rolled styles and sexy soft side braids are a hit this season.”– DD
5. Work as a team.
“With the help of an assistant who rinses clients, colourists can double book. Then you can fit in a blowout during the processing time. It’s a great way to accommodate additional clients during this busy time of year.”– MS
6. Ultimate experience.
“Offering express services, such as manicures during a colour processing time is ideal because the client receives every service while saving time in the process.”– MS
7. Hitting the road.
“For clients who are travelling for the holidays, try to get them to come in a week before their travel dates, so that the colour and cut still look fresh while they are on vacation.“ – Loretta Tom, Salon Haze, Vancouver
8. Stay ahead of the game.
“From Monday to Thursday, stylists should pre-book any blow-dry clients with an incentive that leaves weekends open for their colour and party clients.“– DD
9. Be walk-in ready.
During the holiday season, work hand-in-hand with associates and assistants and extend your salon hours to make sure that all clients are accommodated for services, even walk-in clients. – TR
10. Nothing major.
Avoid a major colour service, especially if your clients are going to be in a tropical climate with a lot of sun and salt water, which may cause the colour to fade. Instead, encourage your clients to touch up their roots. – LT
11. Plan ahead.
“With holiday parties starting earlier, the best time to get your clients in for a colour and cut is between mid-to-late November.” – Loretta Tom
12. Make colour last.
“Get your client to book for a hair colour and cut about two to four weeks before her event, so that they have a fresh look right through to the new year.”
– Daniel Di Tommaso