A former Contessa winner and her business partner expand on a winning formula at Espace C, a Montreal salon.
After seven years in business, Ann-Marie Goupil (who won the Contessa for Canadian Colourist of the Year in 2016) and her business associate, Kathleen Landry, decided to add more space to their existing salon. in Brossard, on the outskirts of Montreal.
“We hesitated a long time between opening a second salon and gutting the space for a complete reno,” says Goupil, “but in the end, we thought it would be difficult to recreate the same energy in a brand new location with another team. We have a very diverse clientele who connect well with our stylists, all of whom are quite different from one another.”
“Now, having separated each technical area from each toher, the salon is much more organized and there’s less chaos,” she says. “My brother, Pete Goupil, who is an American Crew Canadian Educator, now has his very own barbering are called The Tiny Barbershop. Everybody loves the new space!”
Speaking of Pete, the two über-creative Goupil hairstyling siblings get along marvellously well. “In the former iteration of the salon, we were working side by side. I think he liked being next to me because I entertain his clients”, says Ann-Marie with a laugh. Even now that the barbershop is in a separate section, they still find ways to communicate. Pete is incredible at haircutting, and he always has time to answer my questions.”
Modern with a Dash of Vintage
Landry was tasked with creating the new design for the salon, based on her personal taste and a ton of Pinterest boards, which the business partners compiled. The result: an eclectic blend of very modern and functional professional salon furnishings provided by Lanvain Design, mixed in with a few curated vintage pieces —picked up on Kijiji—that make for a very unique and colourful look. “We wanted a neutral, classic background that we can slightly alter in the coming years as needed. The goal is always to please our clients who want a space that’s strong, beautiful and unique.”