With an estimated 196, 000 tons of salon-produced foil waste found in landfills every year, Biodegradable Beauty co-founders and Taz Hair Co. veterans, Norm Wright and Frank Cini, set out to create a product that would drastically affect the industry’s global ecological footprint and change the future of salon colour services.
The Toronto-based company has engineered a natural, biodegradable salon foil replacement that not only converts the raw material source directly into carbon dioxide when mixed with compost and leaves no traces of waste, but also produces the same colour service results as using foil. It’s innovative clear design is easy to use, allowing colourists to check on colour processes without opening the application and requires less folding time making for quicker services.
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