Who: Joico, OSiS, Schwarzkopf, Sebastian Professionals and Wella, and over 1000 beauty industry professionals from Eastern Ontario & Western Quebec.
What: The 2nd annual Capital Beauty Expo featured avant-garde main stage presentations from Schwarzkopf, Wella, Sebastian and Joico. Over 300 attendees stayed on to watch the evening Capital Cup Hair Competitions in professional, student, updo and men’s divisions. The Expo also hosted informative seminars about such topics as new nail forming techniques, eyelash extensions and how to use social media to sell more products.
Where: Lansdowne Park, Ottawa.
When: September 18th and 19th, 2011.
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