It goes without saying that the last two years have made retail sales for beauty pros more vital than ever. During lockdowns, e-commerce sales were the only source of revenue... read more →
Retailing
From affiliate marketing to e-commerce, salons and stylists are leveraging their social media platforms to maximize take-home product sales. We spoke with salon owners who utilized their time during the... read more →
With the ever-changing retail landscape, some salons may find it challenging to keep up. But with the rise of Amazon and the rumoured 2021 arrival of Ulta Beauty in Canada, retail has never... read more →
The benefits of colour protection home care products are twofold: Clients are able to preserve their freshly coloured locks, and salons can increase revenue with retail product sales. But as... read more →
Real luxury is all about the care and attention you offer clients—a way of enhancing your services that boosts the overall experience in your salon. Ready to take the high... read more →
Can’t take your salon to an academy for continuing education? Bring the school to your salon. We spoke to three brands about their web learning initiatives to get the background... read more →
Boost your revenue with added services that your clients are craving in order to show off a glammed-up look straight into the new year. Here’s the rundown on how you... read more →
We all know that retailing is an important part of salon revenue, and while cuts and colours are still the bread and butter of your salon, there are some aspects... read more →
While shampoos, cleansing conditioners and the latest celebrity hair trends are top of mind for your clients, it’s a numbers game on the road to salon success for Canadian beauty... read more →
We gave you the news on the latest innovation from L’Oréal Professionnel, Pro Fiber, but now we take it to the next level with the add-on services you can bring... read more →
Hairstylist and salon owner Michael Levine shares his tips on creating an authentic sales pitches to your hair clients, to boost your retail sales. Video content originally created for American... read more →
Paul Mitchell offers up their expertise on the different areas of your salon where you can generate business and build a connection with your client. Let them experience the new... read more →
