Glass hair (or liquid hair) continues to be a trend on both the red carpet and social media. This ultra-smooth and high-shine look can be seen on celebrities such as... read more →
How To’s
We are still obsessed with all of the glamorous celebrity looks from the Met Gala! Hairstylists Malcolm Marquez, Sabrina Rowe and amika’s global artistic director Naeemah Lafond, worked the Met... read more →
“The Wolf” is a cooler take on the shag, incorporating elements of the mullet with more movement and texture. It's become this summer’s most requested hairstyle as it has been... read more →
On Saturday July 10th, professional athletes and stars dressed to the nines to attend the 2021 ESPY Awards in New York City—recognizing individual and team athletic achievement and other sports-related... read more →
American television personality Audrina Patridge decided to switch up her signature style with a new blonde look created by Wella Professionals North America ambassador Briana Cisneros. Patridge decided it was... read more →
Charli and Dixie D’Amelio were busy strutting the red carpet last week at the Billboard Music Awards and the iHeartRadio Music Awards! The sisters and dynamic duo were dressed to... read more →
Do you know how to silk press textured hair to get a smooth and sleek finished result? A silk press smooths highly textured hair without chemicals in one sitting and... read more →
Celebrities were dressed to impress at this year's MTV Movie & TV Awards! This year, the wavy hair trend was a big hit on the red carpet. From old Hollywood... read more →
It's time to upgrade the average ponytail! Anthony Cole, New York-based Sebastian Professional international artist, created a modern braided ponytail look for the Christian Siriano ready-to-wear FW21 runway show. This... read more →
This retro yet relevant look is a modern take on the past! The Bridgette Bardot-inspired cut is perfect for clients that don't want to sacrifice length... read more →
Valentine's Day is just around the corner and we have the perfect look for you to embrace the holiday! David Corbett, owner of David Corbett Hairdressing in Bothwell, Scotland, has... read more →
Nestor Sanchez from HOB Academy, London, was named 2020 Fellowship for British Hairdressing Snapshot Image of the Year at this year’s annual awards. Due to COVID-19 restrictions, the event was... read more →
