With a passion for hairstyling, Jenny Strebe has become known for her ability to transform hair into visually stunning styles. The former brand educator, now known as Confessions of a Hairstylist, travels to salons throughout the United States sharing her techniques, insights and enthusiasm with other hairstylists. Now Canadian hairstylists will have a chance to get in on her best tips and tricks with classes being offered in Toronto (August 28) and Vancouver (October 17). We caught up with Strebe to find out some of her upstyling tricks, along with tips on social media success.
Salon Magazine: What is the secret trick with upstyling?
Jenny Strebe: With upstyling, 70 to 80 per cent of it is prep work, creating the foundations of fullness and working with the right products. Through social media, I discovered that hairstylists wanted to be able to give softer looks to their clients. With my class, hairstylists can go back into their salon and use the skills they learn to create these looks with their clients.
SM: Give us a breakdown on what hairstylists can expect from your class.
JS: Usually I’ll go through four styles, two with braids and two upstyles. In the first part of the day I demo each look, and in the afternoon there is more of an in-depth training with hairstylists getting a hands on experience and one-on-one feedback.
SM: What are your tips for fun, quality photos for social media?
JS: Begin with good natural lighting and having a clear background—you don’t want to see the salon floor. When it comes to models, use someone who has contrasting colour, which shows the definition in styles like braids. And it’s important to be consistent with the types of posts you create and the frequency because this helps you build brand identity.