Joico’s newest hair launch brings innovation to your salon with the new Hair Shake Liquid-to-Powder Finishing Texturizer.
What it does: This last-step product from Joico offers up high drama, volume and texture in a lightweight formula that actually helps battle residue and grease to maintain your client’s style throughout the day. Finish off your client’s style in any way they want, whether you’re adding grip to find strands for a stellar updo, volume that lasts all day, or loose, touchable texture for wavy and curly styles.
How it works: The bottle—which reminds us a bit of a spray paint can—contains the invisible liquid-to-powder mist that can be used after any heat styling for a dramatic but movable finish. Packed with some serious style-boosting ingredients like malitol, which helps block humidity, bentonite clay, which absorbs oil, grease, product residue and helps with texture and grip on even the smoothest strands and silica and magnesium silicate for absorption and hair density.
Best use: Wash, dry and style your client’s hair as usual. Spray at the roots for an extra voluminous boost or throughout strands for texture and grip to create any style.