L’Oréal Professionnel held its annual Business Forum at the Fibes Sevilla Conference & Exhibition Centre in Sevilla, Spain on October 2, 2017. In addition to the brand’s International Style and Color Trophy competition, this three-day event was packed with inspiring presentations and the latest technical education and business classes. L’Oréal Professionnel’s artistic director Guylaine Martel took the stage
showcasing avant-garde styles.
Photos courtesy of Alain Comtois