Teach clients how to hang on to their vibrant tones with Matrix’s Keep Me Vivid.
What’s your (and your client’s) biggest pet peeve when it comes to hair colour? Chances are, it’s colour fade. And just as we take steps to protect against discolouration in our clothes, we need to be using the right products that gently cleanse and care for hair, while also protecting colour. Matrix’s Keep Me Vivid is a four-piece line that includes a sulfate-free shampoo, ultra-acidic conditioner, oil-to-cream styling balm and, for in-salon services only, the Laminate, an acidic rinse used after a colour service to seal the cuticle and protect colour for more than 20 washes. The system can be used for semi, demi and permanent shades, and offers 65 days of vibrant colour.