Earlier this month we attended Goldwell’s An Evening of Inspiration with Rodica Hristu. Held at the Goldwell Academy in Toronto, the look-and-learn show featured the brand’s latest colour trends and techniques.
The show’s piece-de-resistance was the Goldwell Red Collection, designed by Hristu. “Hairstylists want to have some fun behind the chair,” she says. “These techniques are all about simplicity and creativity.”
With red being the must-have colour of the season. Hristu says the collection helps make the colour accessible for everyone. “It’s an attitude, not just a hair colour,” she says. “With the collection, I tried to cover all our colour palettes: from dark and deep, rich, vivid violets; fiery reds; shimmery coppers and rich mahoganies. It’s about wearing the red freely and beautifully.”
In addition to the inspiring colour, including the daring colour graffiti, we also got a sneak peek of the brand’s new BondPro+ bonding system. “I’ve been using it and I’m so addicted to it. It’s so amazing and so simple,” she says. “You don’t have to adjust anything or think of maintenance. It does not take any extra time, so it doesn’t change the booking or processing time, but you have amazing hair quality to work with.”
With Goldwell’s Global Zoom 2016 just around the corner, Hristu, who is on the global master team, shares some hints on what to expect.
“Creating the colours for 2017 was about power and strength,” she says. “It’s a very special collection and is the best one we’ve had so far, in my opinion. I think everyone will find themselves in it. It’s a statement about boldness and power.”
Stay tuned to our social media channels for our coverage from Goldwell’s #GlobalZoom2016!