Eight hundred hairdressers escaped the chilly Canadian winter weather to take over the beaches of the Dreams Resort & Spa in Tulum Mexico from January 18 to 24 for Joico/ISO’s weeklong Destination Education all-inclusive trip.
Attendees got up close and personal with industry legends like Damien Carney, Sue Pemberton, Vivienne Mackinder, Robert Lobetta, Ben Mollin and Drea Lecher, and learned about the latest colouring, cutting and styling trends and techniques, along with the secrets to their hairstyling success.
Participants were able to sign up for daily classes, watch dazzling stage presentations and enjoy their evenings with themed parties, like rock star night and a Mexico themed party (including Mayan dancers & a mariachi band). It all made for an unforgettable week that was the perfect mix of business and pleasure for hairdressers.
Click through the slideshow below for a glimpse into this fantastic getaway. Learn more at www.destinationeducation.ca.
Visit our Facebook page to see more images from the trip.