Available in top salons this month, L’Oréal Professional’s Hairchalk allows you to embrace colour as an accessory. Held in March at Fiorio Salon and Spa’s Yorkville location, the Toronto launch offered guests a first-hand experience with five bold shades, showing just how quickly this temporary haircolour applies then dries to a high-impact shine.
Even if your clients aren’t big on vibrant shade, Hairchalk is also available in more natural tones that are perfect for creating a highlight or ombré effect.
According to L’Oréal Professional’s assistant product developer Anna Kouzovleva, the product’s water ink along with a microfiber technology envelopes the hair and maximizes colour retention. With online tutorials available for achieving six in-salon looks, the product offers hairstylists and clients the chance to experiment with colour, offering fun and fresh versatility for spring.