La Graphique by Joico

Collection: Le Graphique

Hair: Damien Carney

Colour: Sue Pemberton

Photos: Hama Sander

Inspired by the iconic lifework of French photographer Serge Lutens, Damien Carney and Sue Pemberton proudly present Joico’s Le Graphique. The unabashedly daring collection, with its use of bold graphic details and dramatic cuts, takes on an unearthly quality with the incorporation of dreamy elements. Case in point: the embellished bangs sported by the otherworldly-looking models. One thing is clear with Le Graphique, however, and that is the collection’s attempt to bridge the avant garde with the marketable. The result? A look that is simply out of this world.

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