Coty has officially announced that Salvatore Mauceri, will be the Regional Senior Vice President of North America Professional Beauty and Global OPI in the future Coty Professional Beauty Division. Mauceri is currently the leader of Wella North America, where he oversees the organization of professional educators, sales executives, marketers, researchers and support functions.The future Coty Professional Beauty Division will include the Wella P&G Salon Professional as well as the OPI brand will be lead by Sylvie Moreau, who is the current Wella Executive Vice President.
Born in Toronto, Mauceri has 25 years of experience in marketing and management, and was also part of the integration of the North American Wella with P&G. Joining P&G and Wella Professionals in 2005 and after aiding the expansion of Wella from the Geneva headquarters and from the U.S., Mauceri is an integral part of the Wella culture and an industry influencer. Mauceri will be able to further expand his portfolio with the addition of the OPI brand, one of the biggest brands in the professional nail industry.