The Schwarzkopf Professional BC Hairtherapy line has made it easy for those suffering with faded, dehydrated and damaged hair to bounce back, and now, with the new BC Excellium Q10+ lineup, the brand is making it easy to manage mature strands, too.
Schwarzkopf Professional’s BC Excellium Q10+ offers solutions to two common maturing-hair issues: Pearl Beautifying for discoloured whites and greys and Collagen Plumping for fine, limp strands. Harnessing the idea of the Q10+ anti-aging enzyme found in skincare, the ingredient is meant to build strength and stimulate keratin production in hair strands to combat some of the common issues with aging hair.
While the Collagen Plumping line boosts volume in each strand, the Pearl Beautifying line helps to keep natural grey or white hair looking fresh and clean. Like white fabric, natural grey hair can often look discoloured or stained, but the three at-home care products will help neutralize brassiness and yellow tones, leaving lacklustre strands looking shiny and radiant.
Comments are closed.