Providing clients with a luxurious hair care experience, Wella Professionals has expanded its bestselling Hair Oil Reflections. The new Hair Oil Reflections collection features Luminous Reveal Shampoo, Luminous Instant Conditioner, Luminous Reboost Mask, Light Luminous Reflective Oil and Luminous Smoothening Oil.
FASHION WEEK APPROVED
Eugene Souleiman, global creative director of care and styling for Wella Professionals, says he wouldn’t normally think of using oil products backstage at Fashion Week. But Hair Oil Reflections is the next generation of lightweight hair care products, and provides hair with shine and softness without a greasy feel.
Wella Professionals has also developed the Luminessence Spa Treatment, an in-salon service that features Luminous Magnifying Elixir, the brand’s first rinse-off elixir that provides hair with added gloss and frizz- free results that last up to 72 hours.