Beauty Changes Lives (BCL), a non-profit organization that helps to make careers in beauty and wellness a first choice through scholarships, mentorship, awareness and education programs, has announced its One Day, One Ticket, One Million Possibilities (ODOT) fundraising event.
ODOT invites all beauty, hair and wellness professionals to donate the equivalent of the value of one service ticket to help them reach its goal of raising one million dollars to go towards empowering the next generation of beauty and wellness pros through career-supporting resources.
“One Day, One Ticket is about harnessing the energy of our industry’s artistry and creativity to strengthen our community and create opportunities for the next generation,” says Candy Shaw, salon pro and educator for BCL. “Donating to BCL is an investment. This is how we ensure that quality talent is available in our industry’s future.”
BCL held its inaugural ODOT event last year and raised $100,000. Lynelle Lynch, founding board member and president of BCL, says their team is appreciative of every donation received. “We’re grateful to receive any value of donation, big or small,” she says. “This is also a great opportunity to educate your clients about the opportunities in our industry. If they’re moved to support, they have the opportunity to make a donation as well.”
“Together, we’re making beauty and wellness a first-choice career,” adds Lynch. “We’re shifting the narrative—we’re saying, ‘beauty isn’t a back-up path.’ These are dream jobs in an incredible community.”
The ODOT event will be held on March 21, 2024, and donations can be made through BCL’s online platform. To donate, register here to pledge your support and download assets that you can share on your social media platforms. Teams who register by March 1st will receive a celebration kit and BCL swag, including exclusive event t-shirts, mirror clings, door stickers and buttons.
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