Crafting the right messaging and training staff are crucial for salon professionals in establishing safe beauty spaces where everyone feels heard, safe, seen, and celebrated. We have details from Sam Villa ambassador and founder of Hair Has No Gender, Jamie DiGrazia, on how you can create a more inclusive environment in your salon this year for your clients.
Gender free pricing and gender free consultations are a must for our industry to usher in a new era of inclusivity and gender affirming practices within the hair world,” explains Jamie DiGrazia
Encourage a safe and supportive environment by regularly inviting the salon team and clients to share their gender/pronouns. Normalize this practice digitally through the website, booking system, and social media, as well as in person during phone interactions, name tag usage, and pronoun pins.
Opt for a service menu based on factors like time, technique, or hair length to enhance convenience in booking, maximize scheduling efficiency, and foster an inclusive atmosphere where clients feel safe, seen, and celebrated. Learn more about this approach from DiGrazia.
Recognize the importance of both gender-free and gender-affirming consultations. Allow individuals to express their gender preferences for their hair in a safe and open environment. Embrace the uniqueness of each guest’s gender expression, fostering creative freedom for both the stylist and the guest beyond societal norms.